Privacy Basics

Effective Date: June 20, 2026

Last Updated: September 26, 2026

L.I.F.T. Philanthropies LLC ("L.I.F.T.," "we," "us," or "our") respects your privacy and is committed to protecting personal information collected through our website, lifftp.com, and through our products, programs, events, communications, and other online services.

L.I.F.T. Philanthropies is a New York-based wellness-focused social enterprise. We are not a healthcare provider, medical practice, or HIPAA-covered entity merely by operating our website or providing general wellness education and experiences.

This Privacy Policy explains what information we may collect, how we use it, when we may disclose it, how we protect it, and the choices available to you.

1. INFORMATION WE COLLECT

Depending on how you interact with L.I.F.T., we may collect the following categories of information.

Information You Provide Directly

You may voluntarily provide:

Name

Email address

Telephone number

Mailing or billing address

Shipping address

Account or membership information

Event registration information

Purchase information

Sponsorship information

Survey responses

Communications you send to us

Information submitted through contact forms

Information necessary to process purchases or subscriptions

We collect only information reasonably necessary for the purpose for which it is provided.

Payment Information

When you purchase products, memberships, event registrations, or other offerings, payments may be processed by third-party payment providers.

L.I.F.T. generally does not directly store complete credit-card numbers, debit-card numbers, or payment authentication information on its own systems. Payment information may be collected and processed by the payment provider according to its own privacy policy and security practices.

2. INFORMATION COLLECTED AUTOMATICALLY

When you visit lifftp.com, certain information may be collected automatically through your browser, device, hosting provider, analytics tools, cookies, pixels, or similar technologies.

This may include:

IP address

Browser type

Device type

Operating system

Pages visited

Referring webpage

Date and time of visits

General website usage information

Device identifiers

Approximate geographic information derived from technical data

We may use this information to operate, secure, analyze, and improve our website and services.

3. COOKIES AND TRACKING TECHNOLOGIES

L.I.F.T. may use cookies and similar technologies for purposes such as:

Website functionality

Remembering preferences

Understanding website traffic

Measuring marketing effectiveness

Improving website performance

Security and fraud prevention

The specific technologies used may change as our website and service providers change.

Where tracking technologies provide users with privacy choices or controls, those choices will be presented accurately.

New York's Attorney General advises businesses to ensure that privacy disclosures accurately reflect actual tracking practices and that privacy controls function as represented.

You may also be able to control cookies through your browser settings. Disabling certain cookies may affect website functionality.

4. HOW WE USE PERSONAL INFORMATION

We may use personal information to:

Provide products and services

Process purchases and payments

Process memberships and subscriptions

Register participants for events

Communicate with customers and community members

Send requested information

Deliver newsletters or marketing communications where permitted

Respond to inquiries

Administer sponsorships

Conduct surveys and community research

Improve our website and offerings

Understand website usage

Prevent fraud and unauthorized activity

Maintain business records

Comply with legal obligations

Protect the rights, safety, and property of L.I.F.T., our users, and others

We do not use information for purposes materially inconsistent with the purpose for which it was collected without appropriate notice or authorization where required by law.

5. EMAIL COMMUNICATIONS

If you voluntarily provide your email address, we may use it to communicate with you about:

Purchases

Memberships

Events

Sponsorships

Programs

Newsletters

L.I.F.T. announcements

Mission-related opportunities

You may unsubscribe from promotional emails by using the unsubscribe mechanism included in the communication.

Transactional and administrative communications may continue when necessary to complete a transaction or administer your relationship with L.I.F.T.

6. HOW WE SHARE INFORMATION

L.I.F.T. does not sell personal information for monetary consideration.

We may disclose information to service providers and business partners when reasonably necessary to operate our organization, including providers involved in:

Website hosting

Payment processing

Email communications

E-commerce

Shipping and fulfillment

Analytics

Event registration

Customer relationship management

Information technology

Security

Legal and professional services

These providers may process information on our behalf and may have their own privacy policies.

We may also disclose information:

When required by law

In response to valid legal process

To protect the safety or rights of individuals

To investigate fraud or security incidents

To enforce our agreements

In connection with a merger, acquisition, financing, restructuring, sale of assets, or other business transaction

7. CHILDREN'S PRIVACY

L.I.F.T. recognizes the importance of protecting children's privacy.

Our website is primarily intended for adults. We do not knowingly use our website to solicit personal information from children without appropriate parental or guardian involvement.

Where L.I.F.T. photographs, videos, or otherwise features minor children as models, ambassadors, event participants, or representatives of the organization, we will obtain appropriate permission or authorization from a parent or legal guardian before using the child's identifiable image or personal information for promotional purposes.

We will not require a child to provide unnecessary personal information as a condition of participating in a L.I.F.T. activity.

Parents or legal guardians may contact us regarding information or media concerning their child.

8. PHOTOGRAPHS, VIDEOS, AND TESTIMONIALS

L.I.F.T. may photograph or record events, workshops, community programs, product campaigns, and other activities.

We may use authorized photographs, video, testimonials, and similar materials for:

Website content

Social media

Marketing

Educational materials

Promotional campaigns

Annual impact reports

Fundraising materials

Public relations

For identifiable minors, appropriate parent or legal guardian authorization will be obtained before publication where required.

9. WELLNESS INFORMATION

L.I.F.T. provides general wellness education, restorative experiences, and community programming. We do not request medical information merely to provide access to our website.

You should not submit diagnoses, medical records, medical histories, treatment information, or other highly sensitive health information through general website contact forms unless specifically requested through an appropriate secure process.

Information submitted through ordinary website forms should not be assumed to be protected health information under HIPAA.

10. THIRD-PARTY WEBSITES

Our website may contain links to third-party websites, including:

Wellness providers

Community organizations

Sponsors

Event partners

Payment providers

Social media platforms

L.I.F.T. does not control the privacy practices of third-party websites.

You should review the privacy policies of those websites before providing personal information.

11. SOCIAL MEDIA

L.I.F.T. may maintain accounts or pages on third-party social media platforms.

Interactions with those platforms are governed by the privacy policies and terms of those platforms.

Information you publicly post on a social media platform may be visible to others.

12. DATA SECURITY

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, or destruction.

No method of transmitting information over the internet or storing information electronically is completely secure.

Accordingly, we cannot guarantee absolute security.

13. DATA RETENTION

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including:

Providing services

Maintaining business and transaction records

Resolving disputes

Enforcing agreements

Meeting legal, tax, accounting, and regulatory obligations

Maintaining security

Protecting legitimate business interests

Retention periods may vary depending on the type of information and the purpose for which it was collected.

14. YOUR PRIVACY CHOICES

Depending on applicable law, you may have rights concerning personal information we maintain about you.

You may contact us to:

Request information about personal information we maintain about you

Request correction of inaccurate information

Request deletion where applicable

Withdraw certain communications preferences

Ask questions about our privacy practices

Some information may be retained where required or permitted by law.

15. NEW YORK PRIVACY RIGHTS

L.I.F.T. is based in New York and seeks to comply with applicable New York privacy and consumer-protection requirements.

New York currently regulates privacy-related practices through various laws rather than a single comprehensive consumer privacy statute governing all private businesses. The New York Attorney General has emphasized that businesses must make truthful, non-misleading representations about privacy and online tracking practices.

Nothing in this Privacy Policy limits rights that cannot lawfully be waived under applicable New York or federal law.

16. DO NOT SELL PERSONAL INFORMATION

L.I.F.T. does not sell personal information for monetary consideration.

If our business practices change in a manner that creates a legal obligation to provide additional disclosures or consumer choices, we will update this Privacy Policy and implement applicable requirements.

17. CALIFORNIA AND OTHER STATES

Although L.I.F.T. is based in New York, our website may be accessible throughout the United States.

Certain states provide residents with additional privacy rights. Where legally applicable, L.I.F.T. will honor rights required by applicable law.

Nothing in this Privacy Policy is intended to deny legally protected privacy rights.

18. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect changes in:

Our business

Website functionality

Technology

Service providers

Applicable law

Privacy practices

The updated policy will be posted on this page with a revised "Last Updated" date.

19. CONTACT US

Questions regarding this Privacy Policy or L.I.F.T.'s privacy practices may be directed to:

L.I.F.T. Philanthropies LLC

New York, New York

Website: lifftp.com

Email: privacy@lifftp.com

For privacy requests, please include enough information for us to understand and respond to your request. Do not include passwords, Social Security numbers, financial account numbers, medical records, or other highly sensitive information in an ordinary email.

20. IMPORTANT NOTICE

This Privacy Policy is intended to describe L.I.F.T.'s current privacy practices. It is not a representation that L.I.F.T. is subject to every privacy law referenced or potentially applicable to businesses operating in every jurisdiction.

L.I.F.T. will comply with applicable federal, state, and local laws based on the organization's activities, customers, data practices, and geographic reach.

© 2026 L.I.F.T. Philanthropies LLC. All rights reserved.